US/World News

Facebook acquiring 4th Israeli company

JERUSALEM (JTA) – Facebook is acquiring an Israeli start-up company that has developed technology for operating a computer through hand and finger gestures. Pebbles Interfaces, based in Kfar Saba, is Facebook’s fourth acquisition in Israel, the Israeli business daily Globes reported. Facebook reportedly has agreed to pay $60 million for the company. Pebbles Interfaces made the announcement on its website, saying it was joining Oculus, which Facebook acquired for $2 billion. The acquisition is being made through Oculus, according to Globes. “For the last 5 years, we’ve been focused on building a technology that extends human behavior, enabling simple and intuitive interaction with any consumer electronic device,” the announcement said. “At the same time, we’ve seen virtual reality make huge strides, changing the way people interact with one another. At the forefront of that shift is Oculus, and joining Oculus will help advance our vision building immersive experiences and revolutionizing digital human interaction.” It is not known whether the company’s employees will remain in Israel or not.

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